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Campaign 02 — Skincare & Beauty

The Serum Edit

A plain packshot of an amber serum bottle, developed into calm, natural-material scenes for a clean-beauty brand.

Product
Amber glass facial serum bottle with an ivory dropper cap and minimalist label
Visual direction
Clean beauty, warm minimalism, natural materials

Independent AI-generated concept study. Fictional product. Not a client commission.

One reference, three directions.

Image 01 is the original product photo. Images 02–04 were created from it.

  1. Amber glass serum bottle with an ivory dropper cap and a blank cream label on a plain beige background

    01 · Input

    Product Reference

    The original product photo — the only visual input.

  2. The serum bottle on a travertine block beside a stone pillar, with soft leaf shadows

    02 · Studio output

    Studio Campaign

    A travertine plinth, warm shadows, a quiet composition.

  3. The serum bottle on a stone bathroom counter beside a folded towel, a stone basin, and a window with olive branches

    03 · Lifestyle output

    Lifestyle Campaign

    A sunlit bathroom counter with natural stone and linen.

  4. The serum bottle standing in a shallow film of water on travertine, with rippling light reflections

    04 · Editorial output

    Editorial Campaign

    Water, stone, and refracted light.

Have a product in mind?

Send us your product references and we’ll suggest directions that suit your brand.

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